I believe that understanding a little of the change, which Brazil is currently passing on to the Trade as a whole, is of great importance in order to be able to develop a System of Recommendation that it can follow. A little while ago, Commerce in Brazil was known as Omnichannel, but this is already totally different, and the new form of Commerce is the Unified Commerce, which through the use of innovative software platforms, can create business interactions in time both physical and digital channels as well. The result is a win-win for retailers and customers: on the one hand, data intelligence can convert consumer preferences into personalized sales strategies; on the other, the consumer has an amazing and unimpeded journey from end to end.\nTwo significant steps for this new Trade in the country are:\n* The use of Artificial Intelligence to detect fraud, minimizing risks for shopkeepers, without inconvenience to the buyer.\n* Collaborative APIs between financial institutions - in synergies, banks, payment processors and fintechs - are starting to think together about how to improve how to promote transactions in a more integrated way. Without experience gaps for the customer, the payment step should be more fluid, with in-app options or connected to other financial services.
", "messages": [ { "id": "465661", "postDate": "02/03/2019 18:00:36", "content": "I believe that understanding a little of the change, which Brazil is currently passing on to the Trade as a whole, is of great importance in order to be able to develop a System of Recommendation that it can follow. A little while ago, Commerce in Brazil was known as Omnichannel, but this is already totally different, and the new form of Commerce is the Unified Commerce, which through the use of innovative software platforms, can create business interactions in time both physical and digital channels as well. The result is a win-win for retailers and customers: on the one hand, data intelligence can convert consumer preferences into personalized sales strategies; on the other, the consumer has an amazing and unimpeded journey from end to end.\nTwo significant steps for this new Trade in the country are:\n* The use of Artificial Intelligence to detect fraud, minimizing risks for shopkeepers, without inconvenience to the buyer.\n* Collaborative APIs between financial institutions - in synergies, banks, payment processors and fintechs - are starting to think together about how to improve how to promote transactions in a more integrated way. Without experience gaps for the customer, the payment step should be more fluid, with in-app options or connected to other financial services.
", "rawMarkdown": "I believe that understanding a little of the change, which Brazil is currently passing on to the Trade as a whole, is of great importance in order to be able to develop a System of Recommendation that it can follow. A little while ago, Commerce in Brazil was known as Omnichannel, but this is already totally different, and the new form of Commerce is the Unified Commerce, which through the use of innovative software platforms, can create business interactions in time both physical and digital channels as well. The result is a win-win for retailers and customers: on the one hand, data intelligence can convert consumer preferences into personalized sales strategies; on the other, the consumer has an amazing and unimpeded journey from end to end.\nTwo significant steps for this new Trade in the country are:\n* The use of Artificial Intelligence to detect fraud, minimizing risks for shopkeepers, without inconvenience to the buyer.\n* Collaborative APIs between financial institutions - in synergies, banks, payment processors and fintechs - are starting to think together about how to improve how to promote transactions in a more integrated way. Without experience gaps for the customer, the payment step should be more fluid, with in-app options or connected to other financial services.", "votes": null }, { "id": "465676", "postDate": "02/03/2019 19:00:12", "content": "Welcome to the future
", "rawMarkdown": "Welcome to the future", "votes": null } ], "comments": [ { "id": 465676, "author_name": "", "author_url": "", "post_date": "02/03/2019 19:00:12", "content": "Welcome to the future
", "votes": null, "replies": [] } ], "raw_markdown_by_id": { "465661": "I believe that understanding a little of the change, which Brazil is currently passing on to the Trade as a whole, is of great importance in order to be able to develop a System of Recommendation that it can follow. A little while ago, Commerce in Brazil was known as Omnichannel, but this is already totally different, and the new form of Commerce is the Unified Commerce, which through the use of innovative software platforms, can create business interactions in time both physical and digital channels as well. The result is a win-win for retailers and customers: on the one hand, data intelligence can convert consumer preferences into personalized sales strategies; on the other, the consumer has an amazing and unimpeded journey from end to end.\nTwo significant steps for this new Trade in the country are:\n* The use of Artificial Intelligence to detect fraud, minimizing risks for shopkeepers, without inconvenience to the buyer.\n* Collaborative APIs between financial institutions - in synergies, banks, payment processors and fintechs - are starting to think together about how to improve how to promote transactions in a more integrated way. Without experience gaps for the customer, the payment step should be more fluid, with in-app options or connected to other financial services.", "465676": "Welcome to the future" }, "source": "meta" }